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Notice of Privacy Practices ("NPP")
Last updated: July 13, 2025
This Notice describes how your protected health information (PHI) may be used and disclosed by Optical Gallery NY (collectively, "Optical Gallery," "we," "our," or "us") and how you can access that information. Please review it carefully.
Optical Gallery NY is a full‑service Brooklyn optician providing prescription eyewear, contact lenses, sunglasses, comprehensive eye exams, and repair services. Because we provide certain health‑care services, we are considered a "covered entity" under the U.S. Health Insurance Portability and Accountability Act of 1996 (HIPAA) and applicable New York State privacy laws.
Your Rights
You have the right to:
| Your Rights | What it Means |
|---|---|
| Get an electronic or paper copy of your medical record | You may inspect or receive a copy of your exam records, prescriptions, and billing records. We will provide a copy or summary within 30 days of your request, and we may charge a reasonable, cost‑based fee. |
| Ask us to correct your record | If you believe information is incorrect or incomplete, you may request an amendment. We may deny your request, but we will tell you why in writing within 60 days. |
| Request confidential communications | You may ask us to contact you at a specific phone, email, or mailing address. We will accommodate reasonable requests. |
| Ask us to limit what we share | You may request restrictions on the use or disclosure of your PHI for treatment, payment, or health‑care operations. We are not required to agree except for disclosures to your health plan about services you paid for in full out‑of‑pocket. |
| Get a list of those with whom we’ve shared information | You may request an "accounting of disclosures" for up to six years prior to the request date, excluding certain routine disclosures (e.g., for treatment, payment, and health‑care operations). |
| Choose someone to act for you | If you have given someone medical power of attorney or if someone is your legal guardian, that person may exercise your rights and make choices about your PHI. We will verify the authority of the representative. |
| Get a copy of this Notice | You may obtain a paper copy of this Notice at any time, even if you agreed to receive it electronically. |
| File a complaint if you feel your rights are violated | You can complain directly to us or to the U.S. Department of Health and Human Services (HHS). We will not retaliate against you for filing a complaint. |
Your Choices
You have some choices in the way we use and share information as we:
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Communicate with you about products and services. We may use your contact information to let you know about new frames, lens technologies, promotions, or events. You may opt out of marketing emails at any time.
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Contact you for fundraising efforts. We may contact you to support community vision programs. You may opt out.
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Share information with family and friends involved in your care. You may tell us what PHI we can share.
Our Uses and Disclosures
We typically use or share your information in the following ways:
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Treat you. We can share your PHI with other eye‑care professionals (e.g., ophthalmologists) to coordinate treatment.
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Run our organization. We use your PHI to manage operations, improve services, conduct quality assessments, staff training, and customer service.
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Bill for your services. We can share PHI with your health plan, insurance carrier, or third‑party payer to obtain payment.
Other Ways We May Use or Share Your PHI
We are allowed or required to share your PHI in other ways – usually in ways that contribute to the public good, such as:
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Public health and safety issues (e.g., to prevent disease, report adverse reactions)
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Research (subject to IRB approval and privacy safeguards)
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Organ and tissue donation requests
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Medical examiner or funeral director needs
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Workers’ compensation, law‑enforcement, or other government requests
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Lawsuits and legal actions when a court order or subpoena is in place
We will never sell your PHI or use it for most marketing purposes without your written authorization. If you give authorization, you may revoke it at any time.
Our Responsibilities
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We are required by law to maintain the privacy and security of your PHI.
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We will let you know promptly if a breach occurs that may have compromised your information.
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We must follow the duties and privacy practices described in this Notice and give you a copy.
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We will not use or share your information other than as described here unless you give written permission.
Changes to the Terms of This Notice
We may change the terms of this Notice at any time, and the changes will apply to all information we have about you. The new notice will be available upon request, in our office, and on our website.
State‑Specific Requirements (New York)
New York law may provide additional protections related to the disclosure of HIV/AIDS information, genetic information, mental‑health treatment records, and certain substance‑use disorder records. We will obtain your specific consent when required by state law.
Contact Information & Complaints
If you have questions about this Notice, need to exercise your rights, or wish to file a complaint, please contact:
Privacy Officer
Optical Gallery NY
446 Myrtle Ave Brooklyn, NY 11205, USA
Phone: +1 (718) 246-20-20
Email: info@opticalgalleryny.com
Thank you for entrusting Optical Gallery NY with your vision and eye‑care needs.