Privacy Policy

Last updated: July 13, 2025

Optical Gallery NY ("Optical Gallery," "we," "our," or "us") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit opticalgalleryny.com (the "Site") or interact with us in‑store, by phone, email, or through our social media channels.

Note: The information on this page is provided for transparency and compliance purposes only and does not constitute legal advice. If you have questions about your specific situation, please consult a qualified attorney.

1. Who We Are

Optical Gallery is a privately owned optical and eye‑care boutique located at 1234 Broadway, New York, NY 10001, United States. We provide eyewear sales, prescription lens fitting, eye‑care services, and related products both online and in‑store.

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

• Email: info@opticalgalleryny.com

• Phone: +1 (718) 246-2020

• Mail: Optical Gallery 446 Myrtle Ave Brooklyn, NY 11205, USA

2. Information We Collect

Sensitive & Health‑Related Data

When you purchase prescription lenses or schedule an eye examination, we may collect Protected Health Information (PHI) such as your vision prescription and medical history. PHI is handled in accordance with the U.S. Health Insurance Portability and Accountability Act (HIPAA) and related state laws.

We do not knowingly collect or process Government‑issued identifiers (e.g., Social Security numbers), biometric templates, or precise geolocation beyond city‑level.

3. How We Use Your Information

We process personal information for the following purposes:

1. Service Delivery – To fulfill orders, schedule appointments, process payments, and provide customer support.

2. Prescription & Eye‑Care Services – To create and dispense prescription eyewear and maintain required medical records.

3. Account Management – To create, secure, and manage your online account.

4. Marketing & Promotions – To send newsletters, offers, and event invitations you have consented to receive (opt‑out anytime).

5. Analytics & Site Improvement – To analyze Site traffic, understand usage patterns, and enhance features.

6. Legal & Compliance – To detect fraud, comply with HIPAA, GDPR, CCPA, and other applicable laws, or respond to lawful requests.

7. Security – To protect the integrity of our systems and the safety of our customers and staff.

Where required by law, we rely on one or more of the following legal bases: consent, contract performance, legitimate interests, compliance with a legal obligation, or protection of vital interests.

4. Cookies & Similar Technologies

We use cookies, pixel tags, and local storage to:

• Keep you signed in;

• Remember your shopping cart;

• Measure email campaign effectiveness;

• Evaluate and improve Site performance.

You can control cookies through your browser settings and other tools. Disabling cookies may limit Site functionality.

5. How We Share Information

We do not sell or rent your personal data. We may share information with:

• Service Providers – Payment processors, shipping carriers, appointment booking platforms, email service providers, and labs that manufacture prescription lenses (all bound by confidentiality agreements).

• Insurance & Healthcare Partners – To verify benefits or process claims.

• Analytics & Marketing Partners – Google Analytics, Meta, and similar tools (using aggregated or pseudonymized data where possible).

• Legal/Regulatory Authorities – When required to comply with law, court orders, or defend our rights.

• Business Transfers – In connection with a merger, acquisition, or sale of assets, subject to confidentiality obligations.

6. Your Rights & Choices

Depending on your location, you may have the right to:

• Access the personal data we hold about you;

• Rectify inaccurate or incomplete data;

• Delete your personal data (subject to legal/medical record retention requirements);

• Restrict or object to certain processing;

• Opt out of marketing communications;

• Port your data to another provider;

• Opt out of "sale" or "sharing" of personal information as defined by the California Consumer Privacy Act (CCPA);

• Lodge a complaint with your local data protection authority.

To exercise these rights, please contact us using the details in Section 1. We will verify your identity and respond within the timeframes required by law.

7. Data Security

We implement administrative, technical, and physical safeguards—including encryption in transit, role‑based access controls, and regular staff training—to protect personal information. Despite these measures, no electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations (e.g., optical prescriptions are retained for a minimum of 7 years under New York State regulations), resolve disputes, and enforce our agreements.

9. International Data Transfers

If you visit the Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the U.S. We rely on Standard Contractual Clauses or other safeguards for cross‑border transfers where required.

10. Children’s Privacy

Our services are not directed to children under 13 years of age, and we do not knowingly collect personal information from children. If we learn that we have inadvertently obtained personal data from a child, we will delete it promptly. Parents or guardians who believe their child has provided us with information may contact us.

11. Third‑Party Links & Services

The Site may contain links to third‑party websites or integrations with social media platforms. We do not control and are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we do, we will revise the "Last updated" date at the top and, where required, notify you by email or prominent notice on the Site.

13. Contact Us

If you have any questions, concerns, feedback, or requests regarding this Privacy Policy or your personal information, please reach out:

• Email: info@opticalgalleryny.com

• Phone: +1 (718) 246-2020

• Mail: Optical Gallery 446 Myrtle Ave Brooklyn, NY 11205, USA

Thank you for choosing Optical Gallery NY for your eyewear and eye‑care needs.